“Tracking Printed Pages (or How to Validate Assumptions)” at Web Standards Sherpa

Today my second article at Web Standards Sherpa has been posted, Tracking Printed Pages (or How to Validate Assumptions). I fit a lot in there, but the gist is that I show you how to track when and what pages from a site are printed so you can make a better decision about where to invest your effort.

I also draw a comparison to the time we all spend on building carousels for sites, but may not be tracking. After all, if no one uses the carousel and people do print pages from your site, you might just want to change where you are spending your development time.

The article also has the nifty ReadSpeaker feature which means that the page can read the article aloud to you in a voice that is entirely unlike mine (at least it’s a male voice by default).